Rob Laney, MBA

Chief Financial Officer

Rob Laney is the Chief Financial Officer of Options Medical Weight Loss, bringing over 15 years of experience driving growth, profitability, and operational excellence across private equity, healthcare, and construction sectors.

Rob has led company turnarounds and private equity transactions, consistently improving EBITDA, optimizing cost structures, and building scalable financial systems. Known for his data-driven decision-making and level-headed, strategic leadership, Rob blends analytical rigor with emotional intelligence to inspire high-performing teams and deliver results.

Rob holds an MBA from Florida State University and a Bachelor of Science in Finance from Brigham Young University.